GAMEfest, the exhibition usually reserved for GAME store staff only, throw open its doors to the public for the first time. In collaboration with Skyline Whitespace and NJ Live, we branded the massive Activision stand, including a huge gaming table for Call of Duty. The stand dominated the space within the exhibition hall at Birmingham NEC, complete with
the original Aston Martin from the 007 films and a life size Portal of Power for Skylanders. Studio Diva were on hand to capture live footage of the event for a promotional video for Activision.
